Biggest Video Trends for 2017
Welcome to TNECDA- Creative Design Agency, your source for the latest information on video trends in the Arts & Entertainment - Visual Arts and Design industry. In this article, we will discuss the biggest video trends for 2017 and how you can leverage them to stay ahead of the competition.
The Rise of Live Streaming
One of the most significant video trends in 2017 is the rise of live streaming. This technology has gained immense popularity due to its ability to offer real-time interactions with the audience. Businesses are using platforms like Facebook Live, YouTube Live, and Periscope to connect with their customers on a more personal level. With live streaming, you can showcase product launches, host live Q&A sessions, and provide exclusive behind-the-scenes access to your audience.
360-Degree Videos
360-degree videos have revolutionized the way we experience visual content. These videos provide a fully immersive experience, allowing viewers to explore every angle of the scene. From virtual tours of real estate properties to interactive brand storytelling, 360-degree videos have the power to engage your audience like never before. Incorporating this trend into your video marketing strategy can help you create a memorable and impactful brand presence.
Mobile-First Video Production
In today's mobile-centric world, optimizing video content for mobile devices is crucial. With the increasing popularity of smartphones and tablets, more and more people are consuming video content on the go. Mobile-first video production involves crafting videos that are specifically tailored for mobile viewing. This includes creating shorter, attention-grabbing videos, utilizing vertical formats, and optimizing for mobile-friendly platforms such as Instagram and Snapchat. By focusing on mobile-first video production, you can effectively reach and engage your target audience.
Virtual Reality (VR)
Virtual Reality (VR) has been making waves in the video industry, providing users with immersive experiences that transport them to different worlds. From gaming to educational experiences, VR is revolutionizing various sectors. Businesses can harness the power of VR by creating interactive product demos, virtual tours, and engaging brand storytelling. Incorporating VR technology into your video marketing strategy can give you a competitive edge and leave a lasting impression on your audience.
Short-Form Video Content
In today's fast-paced digital world, attention spans are shrinking. As a result, short-form video content has become increasingly popular. Platforms like Vine, Instagram, and TikTok have proven that capturing your audience's attention in a matter of seconds is not only possible but also highly effective. Creating concise and impactful videos allows you to deliver your message quickly and efficiently, increasing the chances of engagement and conversions.
Interactive Videos
Interactive videos provide an interactive and personalized experience by allowing viewers to interact with the content. This trend enables businesses to drive engagement and capture valuable insights about their audience. By incorporating interactive elements such as quizzes, surveys, and clickable hotspots, you can create a more immersive and engaging video experience. Interactive videos are a powerful tool for boosting audience engagement and driving conversions.
Conclusion
As we've explored the biggest video trends for 2017, it is clear that staying up to date with the latest developments in video production and design is crucial for businesses in the Arts & Entertainment - Visual Arts and Design industry. Leveraging trends such as live streaming, 360-degree videos, mobile-first video production, virtual reality, short-form content, and interactive videos can help you create engaging and impactful video campaigns that resonate with your audience.
At TNECDA- Creative Design Agency, we understand the importance of staying ahead of the curve. Our team of experts is dedicated to helping you leverage these video trends and drive your business forward. Contact us today to learn more about how we can elevate your video marketing strategy to greater heights!
