Stop Calling All Groups of People Teams!

Sep 16, 2021

In the world of Arts & Entertainment - Visual Arts and Design, accurate terminology and language play a significant role in our interactions and perceptions. As a reputable agency in this industry, TNECDA- Creative Design Agency believes it is essential to address a common practice that needs reconsideration: calling all groups of people "teams."

Why Terminology Matters in Arts & Entertainment - Visual Arts and Design

Visual Arts and Design encompasses a wide range of creative disciplines, including graphic design, illustration, painting, sculpture, and more. Each discipline involves unique roles, skills, and contributions. To foster effective communication, it is crucial to use correct terminology to describe these groups accurately.

1. Collaboration and Diversity: Visual arts and design projects often require collaboration among professionals with different skill sets and backgrounds. Using generic terms like "team" erases the diversity and unique expertise of individuals involved, hindering a proper understanding of their contributions.

2. Nurturing Specializations: Within the visual arts and design industry, individuals specialize in specific areas, such as typography, color theory, or user experience design. By acknowledging these specializations, we promote a deeper appreciation for the skills and knowledge required in each respective field.

3. Enhancing Client Understanding: Clients seeking creative services benefit from a clear understanding of the various roles and responsibilities involved in their projects. By using precise language to describe these groups, we can better inform clients about the diverse talents they can access through our agency.

Using Accurate Terminology for Better Engagement

To create a truly inclusive and empowering creative environment, it is crucial to move away from using "team" as a blanket term for all groups. Instead, we encourage the use of specific and accurate terminology that recognizes the unique contributions of each individual involved in a project.

Embracing Different Terminology

At TNECDA- Creative Design Agency, we recognize the importance of language within the Arts & Entertainment - Visual Arts and Design industry. Here are some alternative terms to help you accurately communicate and engage with different groups:

  • Creative Collective: Utilize this term when referring to a group of artists or creatives collaborating on a project. It acknowledges the individual skills and strengths that contribute to a joint endeavor.
  • Design Community: Use this term to emphasize the collaborative and inclusive nature of a group working together in the design field. It highlights the sense of belonging within a broader creative community.
  • Visual Arts Network: Employ this terminology to describe a collection of artists, designers, and professionals interconnected through a shared passion and dedication to visual arts.
  • Creative Assembly: This term recognizes a group formed temporarily to work on a specific project, acknowledging the purpose and unique skills brought together for a common goal.

The Importance of Precise Terminology

Using accurate terminology in Arts & Entertainment - Visual Arts and Design not only enhances communication but also fosters a greater appreciation for the diverse talents within the industry. It allows for better collaboration, clearer client understanding, and a stronger sense of professional identity.

Remember: By thoughtfully choosing the right terminology, we can contribute to a more inclusive and empowering environment for all individuals involved in Arts & Entertainment - Visual Arts and Design.


At TNECDA- Creative Design Agency, we are committed to promoting accurate and inclusive language within the Arts & Entertainment - Visual Arts and Design industry. We encourage you to consider the impact of using generic terms like "team" and embrace more precise terminology that recognizes the talents, expertise, and diversity of all individuals involved in creative projects. Let's celebrate the richness of our industry by accurately describing the unique contributions that each person brings to the table.

Martin Riley
Stop! đźš«
Nov 8, 2023